C Photo Ivorypress


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C photo Posed | Unposed Ivorypress edited by Tobia Bezzola Kunsthaus Zurich.

The photography, short films and video performances of Dutch artist Hester Scheurwater in which she explores her desires, obsessions and fears shocked many and fuelled debate about the sexualisation of society. In her pictures, she is model and artist, the one posing and the one directing the pose. Scheurwater’s work is sexually explicit, but even more it is a curious and smart investigation of herself, where the artist looks at herself from both sides of the mirror. Scheurwater presents herself in a soft porn style, in which she appears keenly to adapt to her role as a lust object. She pleases the (male) viewer with high heels, bright red lipstick, and bare breasts and by posing as a willing woman, often recumbent, reduced to legs, thighs, breasts and mouth. But to this end she also assumes a certain distancefrom her body. The rooms she is in are empty and cold, the lipstick and make-up on her face become a mask and her thick head of hair conceals her face. The language of the erotic or pornographic pose, so thoroughly developed in pin-ups, and girly pornographic magazines suddenly gets distorted. Attraction and repulsion become indistinguishable.

The volume C Photo: Posed/Unposed outlines the field of tension between the entirely spontaneous and unposed on one hand, and the striving for a
perfect pose on the other, depicting a variety of approaches from photojournalism or amateur snapshots to advertising, portraiture and fashion photography.

Photographers published are Rico Scagliola & Michael Meier, Jacques Henri Lartigue, Thomas Struth, Pawel Juszczuk, Federico Patellani, Edward Quinn, Hester Scheurwater, Garry Winogrand, Guy Bourdin, Jules Spinatsch, Ghislain Dussart, Slim Aarons.

order: http://www.artbook.com/9788493834043.html